tags
3D Animation
sales tool Packaging
Industrial Machines
Visual Storytelling
Project
3D Animation for Industrial Labeling Machines
client
Accraply
Accraply, a US-based company with a global presence, specializes in the design and manufacture of labeling and flexible packaging solutions. They provide advanced machinery to improve packaging processes across various industries.
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Photorealistic Animation
Sales Support
Machine Functionality
Visual Communication
Innovative Packaging
brief
Accraply desired a 3D animation for their new labeling machine that would highlight its technological innovation and design excellence. The video needed to clearly communicate the machine’s operation, overcoming the limitations of its enclosed structure.
SOLUTION
We created an engaging 3D animation that alternates between advertising footage and 3D visualizations of the labeling process to explain each stage of production. Through careful lighting and realistic materials, the quality of the Accraply labeler shines through. Using an in-house render farm allowed us to handle complex 3D models seamlessly, ensuring an impeccable final product.
Benefits
The 3D animation for the labeling machine offers a clear and complete view of the Accraply’s operation, highlighting hidden details and making sophisticated technology accessible. It’s an effective communication tool that showcases the product’s innovation and design.
